In another campaign ‘Celebrate and Save’, OOH Media talks about how should holi are celebrated in an eco-friendly manner. The vignettes created for this campaign focuses on various innovative ways of how can societies, an organisation or a group of people make it colourful "green" holi.
Says Ashutosh Parekh, National Content Head, OOH Media, “OOH Media has taken this initiative under OOH Cares to educate our viewers on how to play holi in an eco-friendly way. Celebs have always added glitter to our screens. Ooh Media wishes all its viewers a very happy holi.”