OOH Media roped in as OOH TV partner for Luxurion World 2009
www.allaboutoutdoor.com
November 7, 2009

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Out of Home Media (India) Pvt. Ltd., India’s largest out of home television company, in yet another aggressive marketing / brand media tie-up has come aboard as the Out-of-Home TV partner for Luxurion World 2009. Luxurion World 2009 will be held in Mumbai on November 7-9, 2009 and is an exclusive trade event focused on the luxury market in India. This partnership comprises OOH Media’s support in terms of promoting Luxurious World 2009 on its screens at relevant locations and key metros.

Ishan Raina, CEO, OOH Media says, “Luxurion World 2009 is the first Indian luxurious lifestyle show and we are glad to be associated with them. This event would be a great opportunity for the luxury segment in India.”

Commenting on the partnership, Vinod Gupta, Chairman- Events, MEDC and President, MultiNet Worldwide says, “OOH Media through its wide reach to the right target audience has created extremely good visibility to the Luxurion World 2009. Out of home an outwardly reached medium targets Sec ‘A’ audience, Influencers, decision makers with high disposable income. It acts as the right platform for all the communities who have interest in India’s Niche luxury product and services.”

The show will consist of an ultra luxury life style exhibition, a luxury forum and entertainment programs. This elegant show will provide an outstanding platform for the exhibitors to showcase an extensive range of the ultra luxury, most exquisite, products and services from across the world. The forum will focus on how to brand and distribute luxury products in India, fruitfully. Luxurion World 2009 will offer a good opportunity for International luxury brands to understand and enter the Indian market.

With more than 250 advertisers showing presence of Out-Of-Home Media across in 2007, is a leading media company specializing in out-of-home television. Out-of-Home Media has already installed over 5000 screens in more than 22 cities India reaching out to decision maker, influential consumers, wealth creators and high net worth individuals.